Wednesday, April 24, 2019

Grain marketing programme aims to beat grain market

February 1, 2019 by  
Filed under Crops

A new marketing programme claims to offer farmers totally independent selling decisions, access to multiple buyers and enhanced returns.

Called Grainsight, the programme is the latest innovation from grain market disruptors CRM AgriCommodities, founded by James Bolesworth and Benjamin Bodart. They say they have already exceeded market returns by more than £10/tonne.

Market volatility has seen wheat prices fluctuated by more than £115 around a £100/t base since March 2016. Grainsight aims to take advantage of these fluctuations by advising farmers what to do and when – and then doing it for them while maintaining their autonomy.

Supply chain

With margins being squeezed throughout the supply chain, the service will allow farmers to collaborate and reduce risk at a time when the industry will need to work more closely together, explains Mr Bodart.

Grainsight will deliver value back to the supply chain by allowing farmers to market grain more profitably through a professionally operated transparent programme, managed by CRM AgriCommodities and the expert advice of their independent advisors and analysts, he adds.

“The Grainsight managed marketing programme gives growers access to risk management tools, a wide range of national and local buyers and the
benefit of enhanced prices through aggregated volumes and price transparency,” says Mr Bodart.

Additional benefit

The cost of purchasing is reduced for buyers by dealing with one entity and giving them access to pools of grain across the whole of the UK, this value can then be passed back to the farmers along with the additional price benefit of selling at scale.

At the same time, says Mr Bodart, sellers will remain totally in control of who they sell to – and know that their grain is being marketed by a totally independent manager.

Grainsight is being supported by a new half day course. Called How to Trade like a Trader, it aims to explain to farmers and farm managers how trading works, helping them to improve resilience to price volatility and gain a better understanding of grain markets.

Michael and Christine Collins, who run a 400ha mixed farm partnership near Harlow, Essex, have already benefited from attending the course. Mr Collins says it has opened the couple’s eyes to the various grain marketing tools available.

More resilient

“We can be more resilient and reactive to market volatility. This makes our business more flexible, which is essential when managing a mixed enterprise like ours with cereals, potatoes, chickens, pigs and beef cattle in the mix and supporting 17 full time employees.”

CRM Agri also offers its grain marketing advisory services further afield, including training programmes and joint marketing groups for farmers, advisors, consumers and multinationals throughout Europe and the Black Sea region.

The company’s strategy has continually beaten market averages while managing risk, says Mr Bolesworth. Price volatility remains at the core of every decision and the results are clear, with a 95% annual customer retention rate, he claims.

Despite lower volatility, over the past three years CRM Agri had beaten the market average by £10/t for wheat and and £18/t for rape. “For a farmer selling 1000t of wheat and 300t of rape, this is an additional £15,400 in the bank each year compared to traditional tracker pools.”

studiopress

barbour pas cher barbour pas cher barbour pas cher barbour pas cher barbour pas cher golden goose saldi golden goose saldi golden goose saldi golden goose saldi golden goose saldi doudoune moncler pas cher doudoune moncler pas cher doudoune moncler pas cher doudoune moncler pas cher doudoune moncler pas cher moncler outlet online moncler outlet online moncler outlet online moncler outlet online moncler outlet online