Labour shortages and tech reshape farming

Rapid technological change and ongoing labour challenges are reshaping the future of the UK’s agriculture and horticulture sectors, says a report.

As automation and digitalisation accelerate, the nature of jobs is evolving, shifting demand towards higher-skilled, specialist roles and reducing reliance on low-skilled and seasonal labour, says the study.

The report was published by the Institute for Agriculture and Horticulture (TIAH).

It commissioned Warwick University to look at ways upskilling the workforce can help ensure the farming sector’s continued success and resilience.

TIAH’s head of partnerships and policy Tess Howe said: “This research makes clear that the future of farming depends on our ability to adapt—by investing in people as much as in technology.

“Upskilling is not just a necessity, but an opportunity to attract new talent and secure the UK’s food security for generations.”

After years of decline, job numbers in agriculture and horticulture are expected to increase, particularly in specialist and consultancy roles, says the review.

Automation will reduce repetitive tasks, but new roles will require expertise in data handling, technology management, and environmental sciences. These include areas such as artificial intelligence.

While there is strong interest in innovation, adoption is slowed by financial constraints and a lack of understanding of new technologies.

The report emphasises the importance of enhancing training in data handling, digital skills, and integrating technology with traditional agricultural knowledge.

The review calls for the rapid adaptation of training provision, increased investment in knowledge exchange, and the development of new learning systems, including mentoring and online communities.

Free HR advice for Fram Farmers members

Free human resources advice is now available for Fram Farmers members through the farmer-owned cooperative’s official provider Real Success.

For a limited time, members can check their HR set-up is legal, and everything is in place with a free consultation. Fram Farmers members who would like extra support will receive a discount for all Real Success services.

“We have already supported members with a range of support and advice – from dealing with employment contracts to redundancy situations and simple HR diagnostic calls,” says Real Success managing director Paul Harris.

Good feedback

Feedback has been good so far. “We were searching for a company that provides HR services and were recommended Real Success from one of our members,” explains Sarah Snell, head of HR and marketing communications at Fram Farmers.

“We selected them due to their detailed knowledge of the agricultural sector and their work with farmers in all people-related matters.”

One member who recommends Real Success is Karen Halton at Halton Farms in Cheshire. “With my background in legal recruitment, I quickly realised that traditional HR solutions just don’t fit our industry,” says Mrs Halton. Describing Real Success as a game-changer, she adds: “Their expert advice on employment law, recruitment and staff management is invaluable, allowing farmers to focus on growing their business and supporting their team.”