Serving the farming industry across East Anglia for over 40 years
Kubota has appointed Henton & Chattell as a dealer and distributor for its agricultural and groundcare machinery in the East Midlands. Kubota appoints newEast Midlands dealership

Kubota has appointed Henton & Chattell as a dealer and distributor for its agricultural and groundcare machinery in the East Midlands.

The appointment is seen as a strategic move for Kubota’s long-term ambition, which is to continue to grow the groundcare and agricultural machinery aspects of its business.

“This latest dealer announcement reinforces Kubota’s commitment to its customers and the market,” explains Henry Bredin, general manager of Kubota’s UK tractor business unit.

“The appointment of Henton & Chattell will help Kubota to further strengthen its position in these important market sectors by serving a wider cross-section of customers.”

Established in 1931, Henton & Chattell is one of the largest garden machinery distributors in the UK and is currently located in Nottingham.

Broad range

The family-owned business has a wealth of experience supplying a broad range of customers. The company boasts a workforce of 85 staff and more than 11,000 square metres of warehouse space.

Expanding as a Kubota dealer will see Henton & Chattell
distribute M-series tractors, implements and R0 compact loaders, plus a range of groundcare products – including the  EK compact tractor series and FC-series out-front mower plus RTV utility vehicles.

“We are delighted to have this opportunity to move our business forward with Kubota,” says Henton & Chattell managing director Peter Chaloner.

“We like to be successful in every market we’re in, which means it’s all about our team, its knowledge, and the ability to deliver a first class service to our customers.”

Henton & Chattell already has a strong groundcare team – so the Kubota dealership is a natural progression.

“The opportunity to develop an agricultural machinery
business providing sales, service and support through a partnership with a dynamic and forward-thinking tractor manufacturer, is the next logical stage of our development.”